Holden Viva

Holden Viva ads in Australia

The Viva is a relatively unknown brand that was marketed by the Australian car manufacturer Holden between 2005 and 2009. Part of the reason that the Viva is relatively obscure in the automobile market is due to the fact that it was mainly marketed to the Australian demographic as opposed to enjoying worldwide recognition. Secondly and perhaps most importantly, the Viva was actually an offshoot of another brand known as the Daewoo Lacetti.

Notwithstanding this name difference, both models shared several similarities with one another. Both were compact-style vehicles designed for urban and suburban use. Available as either a sedan or a hatchback, this versatility helped the Lacetti (and therefore the Viva) remain popular for a considerable amount of time. One of the reasons that Holden chose to market the Lacetti as the Viva in Australia was due to the fact that they required a slightly less expensive alternative to their more luxury model known as the Holden Astra. While this was indeed their intention, the Astra still outsold the Viva every year that both were alongside one another. This was the primary reason that the Viva was ultimately discontinued in 2009. The addition of the Holden Cruze during the same year sealed the fate of the Viva.

From a marketing point of view, the Viva can be seen as an example of one vehicle being sold under several different brand names. This has been a characteristic of Korean manufacturer Daewoo and while the Viva was not as successful as planned, it nonetheless was known in the Australian market for a five-year period.
$4,296
Average price of Holden Viva in Australia
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Cities with Holden Viva ads
    Holden Viva ads
    Holden viva 2007 diesel automatic holden viva coffs harbour new south wales
     5
    Holden viva 2007 diesel automatic holden viva coffs harbour new south wales
    $3,800
    Holden Viva - Coffs Harbour, New South Wales - Diesel - 2007 - 117,000 kms.
    Automatic holden viva$3.800urunga, new south wales holden viva 07. $3,800 is negotiable. Automatic. 117000kms. Rego til august ?19. 4 cylinder...
    Holden viva 2006 petrol holden viva perth western australia
     3
    Holden viva 2006 petrol holden viva perth western australia
    $1,500
    Holden Viva - Perth, Western Australia - Petrol - 2006 - 120,000 kms.
    Holden viva$1.500perth (suburb) 2006 holden viva 5spd manual great first car 120000kms on recon motor good tyres. Just had a major service...
    Holden viva holden viva wagon 2006 model no rego ex tyres ex condition
     1
    Holden viva holden viva wagon 2006 model no rego ex tyres ex condition
    $2,500
    Holden Viva - Werribee, Victoria
    Holden viva 2006 model wagonno regohas ex tyres body and paintwork great conditionautomaticwould be great wagon for young family or singlehas...
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     2
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    - Blacktown, New South Wales
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     2
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    - Blacktown, New South Wales
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    - Blacktown, New South Wales
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     2
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    - Blacktown, New South Wales
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    - Blacktown, New South Wales
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    - Blacktown, New South Wales
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    - Blacktown, New South Wales
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